Roy Chooi is a seasoned Singaporean lighting designer with 30+ years of expertise, blending multi-disciplinary innovation across live events, TV broadcasts, architectural lighting, theatre, and theme parks. As Founder/Principal of Highlight Systems, he spearheads technical consultancy, integrating cutting-edge tech like LED systems, video mapping, and simulation software, pioneering their adoption in Singapore’s TV and event sectors. Renowned for high-profile projects—Chingay Parade, National Day Parade, Universal Studios Singapore, Marina Bay’s Helix Bridge, and Changi Airport’s Sensorium—he excels in global project management, budget efficiency, and cross-border vendor negotiations. A visionary leader, Roy drives industry evolution through Zepp Hall @ BigBox, NTU Sports Hall, and international ventures (e.g., Macallan Boutique, Vinpearl Theme Park), while fostering skilled teams and sustainable innovation. Passionate about merging art and technology, his legacy reshapes Asia’s lighting landscape.